Terry Combahee

404 441 9296 / terry@combahee.com

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Profile

A passionate, collaborative, hybrid-skilled creative director with over 20 years of creative brand development and advertising experience in the sports, entertainment, consumer packaged goods, financial services, retail, healthcare, legal, B2B, travel & leisure and building products industries. Bridges the distance between business strategy and creative execution. International experience developing client relationships. Leads and connects people within organizations.


Expertise
Creative Direction / Graphic Design / Art Direction / App Development
Strategic Planning / Mobile Development / Web & Print Production


Experience

Sr Manager / Creative & Publications
The Atlanta Hawks & Philips Arena
Atlanta, GA / 2010 - Present
Oversee brand creative execution across touchpoints that include:
  • Publications
  • Game Operations support
  • Online support
  • Corporate Communications
  • Brand Identity
  • Sales
  • Interactive
  • Advertising
 
Creative Director
Whitespace Design
Atlanta, GA / 1998 - Present
  • Lead in the development of brand creative and strategy across platforms that include:

Advertising
Brand Standard Manuals
Brochures
Business Cards
Business Forms
Direct Mail
DVDs
Email Marketing
Letterhead

Logos
Mobile Apps
Newsletters
Packaging
Posters
PowerPoint Templates
Proposals
Products
Public Relations

Sales Collateral
Signage
Trade Show Environments
Web Banner Ads
Websites
Uniforms
Vehicles

  • Developed and produced the rebranding strategies and brand components of client companies ranging from $5m to $280m in revenue

  • Colaborated with client on marketing strategy and produced the brand touchpoints of campaigns that resulted in a $3m to $6m increase in rental revenue over 3 years

  • Designed and delivered a 350,000 piece-per-year direct mail campaign that grew client's merchandise sales from $10m to $33m over 4 years

  • Designed and co-developed "Chester's Spelling Farm" iPhone App
 
Senior Graphic Designer
Trousdell Design
Atlanta, GA / 1992 - 1996
  • Designed and produced print collateral, print advertising and packaging
  • Directed photoshoots
  • Managed press checks
  • Directed Junior Designers
  • Mentored by Don Trousdell

Graphic Designer
J. Walter Thompson / JWT Specialized
Atlanta, GA / 1997 - 1998
  • Designed and produced print collateral and advertising
 
Brand Experience

Albany Door Systems
The Atlanta Hawks
The Atlanta Thrashers
Ames Taping Tools
The Atlanta Braves
Atlantic Records
Auntie Anne's Pretzels
The Bahamas Film Commission

Casey Gilson P.C.
ChoicePoint
CNN
Emory University
Fisher-Price
The Georgia Tourism Board
Georgia Power
Holiday Inn Worldwide

Hootie & The Blowfish
Edwin McCain
Amy D. Morris Interiors
TBS
TNT
Universal Studios
WalMart


Education
BA - Journalism
University of South Carolina /
Columbia, SC / 1991

 

Skills

Photoshop, Illustrator, Dreamweaver, InDesign, Fireworks, Flash, XCode, Aptana Studio, Basecamp, Final Cut Pro, DVD Studio Pro and MS Office

 

Deep domain knowledge of the brand development process, graphic design and typography

 

Strong understanding of Actionscript, JavaScript, CSS, HTML, PHP, SEO, social media, information architecture, usability and technology